Sponsor Guide
HTW Sponsors power the overall operations, marketing, and execution of the week — benefiting the entire ecosystem including event hosts, attendees, and the broader Hawaii tech community.
For sponsorship options, see the sponsor overview. Meet the 2026 sponsors.
About HTW Sponsorship
Hawaii Tech Week is the largest week of tech events in Hawaii — a concentrated moment when thousands of founders, investors, engineers, executives, and students gather across Honolulu. Sponsors get in front of a highly engaged, curated audience at a moment when they're actively paying attention.
Beyond exposure, HTW sponsorship is a way to invest in Hawaii's tech ecosystem and be recognized as a leader building it. HTW sponsorship is distinct from hosting an event — sponsors support the overall platform, while event hosts run their own individual events. Many sponsors do both.
HTW Sponsors support the overall week — marketing, operations, anchor events, and the platform. Sponsors receive branding, marketing support, and elevated access across the full week.
Event Hosts put on individual events and are responsible for their own planning, costs, and execution. Many sponsors also host events, but the two roles are distinct.
Benefits
- Branding across HTW marketing channels, website, and event materials throughout the year
- Recognition at anchor events during the week
- Access to the HTW network and community
- Featured event placement and promotion according to your package, if you choose to host an event
- Post-week content and media featuring sponsor involvement
- Early access to the HTW calendar and community
Expectations
- Confirm your package and payment early to allow time for the included placements and content
- Provide logos, assets, and key contacts in a timely manner for placement across HTW properties
- Designate a primary point of contact for coordination across the year
- Engage authentically with HTW and the community — sponsorship works best as a relationship, not just a placement
How to Become a Sponsor
Visit hawaiitechweek.com/sponsor to view packages and pricing. From there:
- Pick a tier and click "Get Started" to go to the checkout page
- Review the package benefits and key terms, then fill in your contact details (company, name, email, phone, role)
- Receive a Mercury invoice — an invoice is sent automatically to the email you provide. Payment is due within 14 days via ACH, wire, or credit card
- Complete brand setup — upload your logos, company description, social handles, and other brand details on the onboarding page
Full package deliverables and sponsorship terms are in the 2027 sponsorship agreement.
Not sure which tier is right? Contact us and we'll walk you through the options.
Onboarding
After completing checkout, you'll land on the brand setup form where you can provide:
- Company logos (color logo + optional white logo for dark backgrounds)
- Company description and tagline
- Website URL and social media handles (Twitter/X, LinkedIn)
- Whether you're planning to host an event during the week
- Marketing contact (if different from billing contact)
You can save your progress and come back later — use the link in your welcome email to return to the form.
Sponsorship benefits activate once payment is received. With brand setup complete:
- HTW begins integrating your brand across channels within 5 business days of payment clearing
- Coordinate any sponsored or co-hosted events via the standard event submission process
- Receive the announcements and promotion included in your selected package
How We Work Together
Throughout the year, the HTW team coordinates the placements, content, and access included in your sponsorship package. If you host an event, HTW coordinates the calendar placement and promotion included in your package.
Hosts remain responsible for their event's planning, logistics, execution, and costs. Dedicated event planning and coordination are available as a paid add-on, with scope and pricing agreed separately. HTW coordinates the sponsor recognition and access included at its own events.
After the week, HTW shares post-event content, media, and recap materials featuring sponsor involvement. We debrief with sponsors on outcomes, attendance, and value delivered — and begin early conversations for the following year.
Sponsor Timeline
| Period | Activity |
|---|---|
| Q4 (prior year) | Sponsor outreach begins; early conversations |
| Q1 | Sponsor commitments close in on finalization |
| Q2 | Logos, assets, and event coordination begin |
| Q3 | Full marketing activation, week execution, post-week content |